Privacy Policy | Triggerly

1. Introduction

Triggerly Automation Systems ("Triggerly," "we," "us," or "our") respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, store, share, and safeguard your information when you visit our website at https://triggerly.dev (the "Site") or use our services (collectively, the "Services").

By accessing the Site or using our Services, you acknowledge that you have read and understood this Privacy Policy. If you do not agree with our practices, please do not use the Site or Services.

We may update this Privacy Policy from time to time. The "Last Updated" date at the top of this page indicates when the policy was last revised. We encourage you to review this policy periodically to stay informed about how we protect your information.

2. Information We Collect

We collect information that you provide directly to us, information collected automatically when you use the Site, and information from third-party sources.

2.1 Information You Provide Directly

When you interact with the Site or our Services, you may provide us with:

Contact Information: Your name, email address, phone number, and company name when you fill out a contact form, book a consultation, or subscribe to our communications
Business Information: Details about your business, industry, current CRM or automation tools, and operational challenges when you request an audit or proposal
Account Information: Login credentials and profile information if we create accounts for you on our systems or third-party platforms as part of our Services
Communication Content: The content of emails, messages, or other communications you send to us
Payment Information: Billing address and payment method details when you purchase Services. Note that we use third-party payment processors and do not store your full credit card information on our servers

2.2 Information Collected Automatically

When you visit the Site, we may automatically collect certain information about your device and usage patterns, including:

Device Information: IP address, browser type and version, operating system, device type, and screen resolution
Usage Data: Pages visited, time spent on pages, links clicked, referral sources, and navigation paths through the Site
Location Data: General geographic location derived from your IP address (city, state, country)
Cookies and Similar Technologies: Information stored through cookies, web beacons, pixels, and local storage. See Section 8 for more details

2.3 Information from Third Parties

We may receive information about you from third-party sources, including:

GoHighLevel (GHL): When we implement or manage GHL automation for your business, we may access contact data, pipeline information, and workflow performance data that you have stored in your GHL account, subject to your authorization
Analytics Providers: Aggregated demographic and interest data from Google Analytics or similar services
Social Media Platforms: Publicly available information if you interact with our social media profiles
Referral Partners: Information provided by business partners or referral sources who recommend our Services to you

3. How We Use Your Information

We use the information we collect for the following purposes:

3.1 To Provide and Manage Our Services

Respond to your inquiries, consultation requests, and support tickets
Deliver the Services you have purchased, including GHL implementation, workflow automation, and ongoing management
Create and manage your accounts on our systems or third-party platforms as part of Service delivery
Communicate with you about your projects, deliverables, and account status
Process payments and send invoices

3.2 To Improve Our Site and Services

Analyze Site usage patterns to improve user experience, navigation, and content
Troubleshoot technical issues and optimize Site performance
Develop new features, services, and offerings based on user feedback and behavior
Conduct internal research and analytics to understand our audience and market

3.3 To Communicate with You

Send administrative communications, such as service updates, security alerts, and policy changes
Send marketing communications, newsletters, and promotional materials about our Services, industry insights, and automation best practices
Invite you to participate in surveys, case studies, or testimonials
Follow up on consultation requests, proposals, or incomplete inquiries

3.4 For Legal and Security Purposes

Comply with applicable laws, regulations, and legal processes
Enforce our Terms of Service and other agreements
Protect the rights, property, and safety of Triggerly, our clients, and the public
Detect, prevent, and address fraud, security breaches, or other prohibited activities

3.5 With Your Consent

For any other purpose not listed above, we will use your information only with your explicit consent, which you may withdraw at any time.

4. Legal Basis for Processing

We process your personal data based on the following legal grounds:

Performance of a Contract: Processing is necessary to fulfill our obligations under a Service Agreement or to take steps at your request before entering into such an agreement
Legitimate Interests: Processing is necessary for our legitimate business interests, such as improving our Services, marketing our offerings, and ensuring Site security, provided that your interests and fundamental rights do not override those interests
Consent: You have given us explicit consent to process your data for specific purposes, such as receiving marketing communications or participating in case studies
Legal Obligation: Processing is necessary to comply with applicable laws, regulations, or court orders
Vital Interests: Processing is necessary to protect your vital interests or those of another person

5. How We Share Your Information

We do not sell, rent, or trade your personal information to third parties for their marketing purposes. We may share your information in the following circumstances:

5.1 Service Providers and Vendors

We engage trusted third-party companies and individuals to perform functions on our behalf, including:

Cloud Hosting: Cloudflare (website hosting and DNS management)
CRM and Automation Platforms: GoHighLevel (GHL) for workflow automation and client management
Communication Tools: Slack for internal team alerts and client communication
Email Services: Mailgun and LeadConnector for transactional and marketing email delivery
Payment Processing: Stripe or similar processors for billing and payment collection
Analytics: Google Analytics for Site usage analysis
Video Conferencing: Zoom for consultation calls and training sessions

These service providers have access to your information only to the extent necessary to perform their functions and are contractually obligated to protect your data in accordance with this Privacy Policy and applicable laws.

5.2 Business Transfers

If Triggerly is involved in a merger, acquisition, asset sale, reorganization, or other business transaction, your information may be transferred as part of that transaction. We will notify you via email and/or a prominent notice on the Site of any change in ownership or use of your personal information.

5.3 Legal Requirements

We may disclose your information if required to do so by law or in response to valid requests by public authorities, including to meet national security or law enforcement requirements. We may also disclose your information to enforce our Terms of Service, protect our rights, property, or safety, or the rights, property, or safety of others.

5.4 With Your Consent

We may share your information with third parties when you have given us explicit consent to do so.

6. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes for which it was collected, including:

For the duration of our business relationship with you
As long as your account remains active
As required to comply with legal obligations, resolve disputes, and enforce our agreements

Specifically:

Contact and business information: Retained for the duration of our business relationship plus three (3) years, unless you request deletion earlier
Communication records: Retained for three (3) years to maintain service continuity and for legal protection
Payment and billing records: Retained for seven (7) years to comply with tax and accounting regulations
Analytics and usage data: Retained for twenty-six (26) months, after which it is aggregated or deleted
Cookie data: Retained in accordance with the lifespans described in Section 8

When we no longer need your personal information for the purposes outlined in this policy, we will securely delete or anonymize it in accordance with applicable laws.

7. Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include:

Encryption: SSL/TLS encryption for data transmitted between your browser and our Site
Access Controls: Role-based access restrictions limiting who can access your data within our organization
Secure Infrastructure: Hosting on Cloudflare's secure infrastructure with DDoS protection and Web Application Firewall (WAF)
Regular Monitoring: Continuous monitoring of our systems for security vulnerabilities and suspicious activity
Employee Training: Privacy and security training for team members who handle client data

While we strive to use commercially acceptable means to protect your personal information, no method of transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security, and you acknowledge that you provide your information at your own risk.

8. Cookies and Tracking Technologies

8.1 What Are Cookies

Cookies are small text files that are stored on your device when you visit a website. They allow the Site to recognize your device and remember your preferences and actions over time.

8.2 Types of Cookies We Use

Cookie Type	Purpose	Duration
Essential Cookies	Necessary for the Site to function properly, including security features and session management	Session or persistent (up to 1 year)
Analytics Cookies	Help us understand how visitors interact with the Site by collecting and reporting anonymous usage data	Persistent (up to 26 months)
Functionality Cookies	Remember your preferences and settings to enhance your experience	Persistent (up to 1 year)
Marketing Cookies	Track your browsing habits to deliver relevant advertisements and measure campaign effectiveness	Persistent (up to 2 years)

8.3 Third-Party Cookies

We may allow third-party service providers to place cookies on your device for the purposes described above. These providers include:

Google Analytics (usage analytics)
Cloudflare (security and performance)
Any embedded social media widgets or content

8.4 Your Cookie Choices

Most web browsers allow you to control cookies through their settings. You can:

Delete existing cookies from your device
Block all cookies from being set
Configure your browser to notify you before a cookie is set
Enable "Do Not Track" signals

Please note that disabling cookies may affect the functionality of the Site and your ability to access certain features.

8.5 Cookie Consent

When you first visit the Site, we display a cookie consent banner. By continuing to use the Site after seeing this banner, you consent to our use of cookies as described in this policy. You may withdraw your consent at any time by adjusting your browser settings or contacting us.

9. Your Rights and Choices

Depending on your location and applicable data protection laws, you may have the following rights regarding your personal information:

9.1 Access

You have the right to request access to the personal information we hold about you and to receive a copy of that information.

9.2 Correction

You have the right to request that we correct any inaccurate or incomplete personal information we hold about you.

9.3 Deletion

You have the right to request that we delete your personal information, subject to certain legal exceptions (such as tax or accounting obligations).

9.4 Restriction of Processing

You have the right to request that we restrict the processing of your personal information in certain circumstances, such as when you contest the accuracy of the data.

9.5 Data Portability

You have the right to request that we provide your personal information in a structured, commonly used, and machine-readable format, or to transmit it directly to another controller where technically feasible.

9.6 Objection

You have the right to object to the processing of your personal information for direct marketing purposes or where we rely on legitimate interests as our legal basis.

9.7 Withdraw Consent

Where we process your data based on your consent, you have the right to withdraw that consent at any time. Withdrawal of consent does not affect the lawfulness of processing based on consent before its withdrawal.

9.8 Automated Decision-Making

We do not engage in automated decision-making or profiling that produces legal effects concerning you or similarly significantly affects you.

9.9 Exercising Your Rights

To exercise any of these rights, please contact us using the information in Section 13. We will respond to your request within the timeframe required by applicable law (typically 30 days). We may need to verify your identity before fulfilling your request.

9.10 Complaints

If you believe we have violated your privacy rights, you have the right to lodge a complaint with a supervisory authority in your jurisdiction.

10. Children's Privacy

The Site and Services are not intended for children under the age of sixteen (16). We do not knowingly collect personal information from children under 16. If you are a parent or guardian and believe that your child has provided us with personal information without your consent, please contact us immediately. If we become aware that we have collected personal information from a child under 16 without verification of parental consent, we will take steps to delete that information promptly.

11. International Data Transfers

Triggerly is based in the United States. If you are accessing the Site or using our Services from outside the United States, please be aware that your information may be transferred to, stored, and processed in the United States or other countries where our service providers operate.

The data protection laws in these countries may differ from those in your jurisdiction. By using the Site or Services, you consent to the transfer of your information to the United States and other countries as described in this Privacy Policy.

We ensure that any international transfers of personal data are conducted in accordance with applicable data protection laws, including the use of Standard Contractual Clauses (SCCs) or other legally recognized transfer mechanisms where required.

12. Do Not Track Signals

Some browsers have a "Do Not Track" (DNT) feature that sends a signal to websites indicating that you do not want to be tracked. Currently, there is no universally accepted standard for how websites should respond to DNT signals. The Site does not respond to DNT signals from browsers. However, you can use the browser settings described in Section 8 to control cookie usage.

13. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

Triggerly Automation Systems

Website: https://triggerly.dev
Email: support@triggerly.dev
Business Hours: Monday through Friday, 9:00 AM to 5:00 PM [Your Time Zone]

We will make every effort to respond to your inquiry within twenty-four (24) business hours.

If you are a resident of the European Economic Area (EEA) and wish to contact our Data Protection Officer, please email us at the address above with the subject line "DPO Request."

14. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or operational needs. When we make material changes, we will:

Post the updated policy on the Site with a revised "Last Updated" date
Notify you via email if you have provided us with your email address and the changes are significant
Display a prominent notice on the Site for a reasonable period following the update

Your continued use of the Site or Services after any changes to this Privacy Policy constitutes your acceptance of the revised policy. We encourage you to review this policy periodically.

END OF PRIVACY POLICY